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College of Arts, Design & Communication

Graphic Design & Interactive Media · GRDS

Visual communication across print, screen, and interaction.

Home / Catalog / Graphic Design & Interactive Media · GRDS

About Graphic Design & Interactive Media

Visual communication across print, screen, and interaction. Courses carry the GRDS subject code and are offered through the College of Arts, Design & Communication. Numbers below 300 are introductory, 300–499 advanced undergraduate, and 500 and above graduate. Prerequisites are enforced at registration.

How the sequence works

Of the 9 GRDS courses listed, 3 are introductory (numbers under 300), 3 are advanced undergraduate (300–499). 1 course has no prerequisite and is a reasonable first step. Later courses assume the earlier ones, so read prerequisites before you plan a term — they are enforced at registration and an override from the Graphic Design & Interactive Media department is the only way around them.

GRDS 1100 — Design Foundations 3 cr

Composition, hierarchy, contrast, grid, and figure–ground worked through a series of black-and-white studio projects and critiques.

Prerequisite: none.

GRDS 1300 — Typography I 3 cr

Letterforms, spacing, type families, and setting text for reading; the history and anatomy of type; and typographic systems.

Prerequisite: GRDS 1100.

GRDS 2100 — Design Software and Production 3 cr

Vector, raster, and layout tools; color modes; prepress and export; and building files a printer or developer can use.

Prerequisite: GRDS 1100.

GRDS 2300 — Brand and Identity 3 cr

Developing a visual identity system — mark, palette, type, voice, and guidelines — from research through application.

Prerequisite: GRDS 1300.

GRDS 2500 — Interactive Design I 3 cr

Designing for screens: layout for multiple sizes, components, prototyping interaction, and handing off to development.

Prerequisite: GRDS 2100.

GRDS 3100 — Motion Design 3 cr

Timing, easing, and sequencing for titles, explainers, and interface motion, produced to a brief.

Prerequisite: GRDS 2100.

GRDS 3300 — Design Research and Strategy 3 cr

Framing a design problem, methods for understanding an audience, and arguing a direction with evidence.

Prerequisite: junior standing.

GRDS 3500 — Publication and Editorial Design 3 cr

Long-form layout, editorial systems, image and text integration, and producing a bound piece.

Prerequisite: GRDS 1300.

GRDS 4900 — Design Capstone 3 cr

A self-directed body of work developed with an adviser and presented in the senior show.

Prerequisite: senior standing.

Planning and advising

Your degree audit shows exactly how GRDS courses apply to your requirements; this list only shows what is offered. If you are choosing between two courses, deciding when to take a heavy one, or wondering whether a course will run next term, your academic adviser or the Graphic Design & Interactive Media program office can tell you. Course availability by term is set close to registration and is not guaranteed by anything on this page.

Fictional information

UW–Porter Falls is a work of parody. Every course, prerequisite, credit value, and department on this page is invented; nothing here describes a real curriculum or a course you can enroll in.