Current studentsFamiliesFaculty & staffAlumni & donorsBusiness & industry
University of WesconsinPorter FallsDo more from day one.
Home Academics College of Business Sport Management

College of Management

Sport Management

The business of sport — from campus recreation to professional franchises.

B.S.ManagementUndergraduate4 years120 credits

About this program

A business-of-sport degree covering sport marketing, facility and event management, and sport law, with a required practicum placement.

What you will be able to do

  • Plan and staff a live sporting event
  • Apply sport-specific law and governance to a real scenario
  • Build a sponsorship or marketing plan for a team or venue
  • Complete a supervised practicum with an athletics or recreation partner

Courses you will take

A sample of required coursework. Full requirements are in the official catalog.

Required program core
CourseTitle
SPMT 1500Introduction to Sport Management
SPMT 2300Sport Facilities and Event Management
SPMT 3100Sport Law
SPMT 4900Sport Management Practicum
General education & support coursesTitle
SPMT 2100Sport Marketing
SPMT 2500Sport Finance

Where graduates go

  • Athletics Operations Assistant
  • Event Coordinator
  • Ticket Sales Representative
  • Recreation Program Coordinator

Median starting salary for recent graduates: $40,500. Reported placement within six months of graduation: 83%.

DegreeB.S.
Credits120
Typical length4 years
CollegeManagement
Median starting salary$40,500
Placement83%

Take the next step.

Applications for fall are open. No fee, no essay, and a decision in about two weeks.

Start your application