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College of Management

Sport Management · SPMT

The business of sport — from campus recreation to professional franchises.

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About Sport Management

The business of sport — from campus recreation to professional franchises. Courses carry the SPMT subject code and are offered through the College of Management. Numbers below 300 are introductory, 300–499 advanced undergraduate, and 500 and above graduate. Prerequisites are enforced at registration.

How the sequence works

Of the 9 SPMT courses listed, 2 are introductory (numbers under 300), 2 are advanced undergraduate (300–499). 1 course has no prerequisite and is a reasonable first step. Later courses assume the earlier ones, so read prerequisites before you plan a term — they are enforced at registration and an override from the Sport Management department is the only way around them.

SPMT 1500 — Introduction to Sport Management 3 cr

The industry's segments, governance, careers, and the issues facing sport organizations.

Prerequisite: none.

SPMT 2100 — Sport Marketing 3 cr

Fan behavior, sponsorship, ticketing, media rights, and building a marketing plan for a team or event.

Prerequisite: SPMT 1500.

SPMT 2300 — Sport Facilities and Event Management 3 cr

Booking, operations, staffing, safety, and running an event from setup to teardown.

Prerequisite: SPMT 1500.

SPMT 2500 — Sport Finance 3 cr

Revenue and cost structures, budgeting, and the economics of leagues, venues, and athletic departments.

Prerequisite: BUS 2100.

SPMT 3100 — Sport Law 3 cr

Liability, contracts, labor, Title IX, antitrust, and intellectual property in sport.

Prerequisite: SPMT 1500.

SPMT 3300 — Governance and Ethics in Sport 3 cr

Amateurism, integrity, athlete welfare, and the governing bodies of amateur and professional sport.

Prerequisite: SPMT 1500.

SPMT 3500 — Analytics in Sport 3 cr

Performance and business analytics, data sources, and communicating findings to decision-makers.

Prerequisite: MATH 1600.

SPMT 3700 — Sales in the Sport Industry 3 cr

Ticket, sponsorship, and premium-seat sales, the sales cycle, and account service.

Prerequisite: SPMT 2100.

SPMT 4900 — Sport Management Practicum 4 cr

A supervised placement with an athletic department, team, venue, or event.

Prerequisite: senior standing.

Planning and advising

Your degree audit shows exactly how SPMT courses apply to your requirements; this list only shows what is offered. If you are choosing between two courses, deciding when to take a heavy one, or wondering whether a course will run next term, your academic adviser can tell you. Course availability by term is set close to registration and is not guaranteed by anything on this page.

Fictional information

UW–Porter Falls is a work of parody. Every course, prerequisite, credit value, and department on this page is invented; nothing here describes a real curriculum or a course you can enroll in.