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University of WesconsinPorter FallsForging day one from one day.
Marketing & Supply Chain

Emmett Persson

Assistant Professor, Marketing & Supply Chain

Background

Emmett Persson is on the faculty of the Department of Marketing & Supply Chain and holds a Ph.D. from the Technical University of Denmark. Before Porter, Emmett did demand planning for a distributor.

Emmett's research focuses on brand management, with related work in procurement and sourcing; undergraduates are involved in the lab most terms.

Areas of expertise

  • Brand management
  • Procurement and sourcing
  • Undergraduate research and project mentoring

Teaching

Emmett regularly teaches courses in Marketing & Digital Communication, Supply Chain Management, Hospitality & Tourism Management. Specific sections and syllabi are listed in the class schedule each term.

Courses lean on current problems from the field: students read recent work, reproduce a result or method, and then extend it. Emmett builds in low-stakes practice before graded work and gives written feedback on drafts.

Advising and office hours

Emmett advises students in the Marketing & Supply Chain programs and holds weekly office hours during the fall and spring terms, posted on the office door and in the course pages. Prospective students are welcome to email to arrange a visit or a call.

Advising conversations usually cover course sequencing, whether to add a minor or a concentration, and how classroom work connects to internships, research, or graduate study. Students who are undecided are welcome; part of the job is helping them narrow things down.

Recent and representative work

Emmett's recent activity is a mix of peer-reviewed work, conference talks, and student-involved projects in brand management and procurement and sourcing. Representative items:

  • A peer-reviewed article on brand management in a disciplinary journal.
  • A conference paper on procurement and sourcing, co-authored with an undergraduate researcher.
  • An internally funded project applying brand management to a regional partner's problem.

Titles and venues here are illustrative. UW–Porter Falls is fictional; Emmett has no real publication record.

Get in touch

The fastest way to reach Emmett is email (epersson@uwporterfalls.edu); messages during the fall and spring terms are usually answered within two business days. Prospective students and families can ask the Marketing & Supply Chain department office to set up a call, a class visit, or a meeting during an admitted-student day.

Fictional information

UW–Porter Falls is a work of parody. Emmett Persson is not a real person; this profile, the degree, the email address and the background are all invented.